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Maximising Wireless Profit Program

Tariffing Mobile Services for Profit
	Maximising Profitability in Low ARPU Markets April 2008 (27 pages)
	Addressing Marginal Customers in Mature Mobile Markets April 2008 (27 pages)
	Lessons From 3's Success in Raising ARPU April 2008 (26 pages)
	Executive Insight Report: Impact of Market Share Position on Market Approach & Strategy January 2008 (42 pages)
	Developing Low-End Segments in Emerging Mobile Markets November 2007 (34 pages)
	Protecting Revenues From MNO Voicemail September 2007 (32 pages)
	MNO Messaging Pricing Strategies September 2007 (27 pages)
	Impact of Prepay Tariff Innovation May 2007 (34 pages)
	Multi-Brand Strategies in Mobile Markets April 2007 (23 pages)
	Innovative Voice Solutions for the Enterprise Market February 2007 (29 pages)
	Mobile Consumer Segmentation: Framework and Models February 2007 (35 pages)
	SIM-only Policies & Initiatives for the Prepay Segment November 2006 (70 pages)
	Mobile Pricing Innovation: T-Mobile "Flext" Case Study July 2006 (15 pages)
	Mobile Pricing Innovation: Vodafone "Stop the Clock" Case Study July 2006 (10 pages)
	Mobile Pricing Innovation: "Vodafone Passport" Case Study July 2006 (10 pages)
	Benefits and Challenges of Executing Best Plan Advice Schemes April 2006 (42 pages)
	Effective Pricing Strategies for Retaining Margin in Mobile Markets December 2005 (34 pages)
	Mobile Promotional Strategies Online August 2005 (49 pages)
	Important Lessons from the Japanese Mobile Games Market June 2005 (46 pages)
	3G Pricing Promotions & Strategies May 2005 (28 pages)
	3G Pricing Benchmarks May 2005 (29 pages)
	Evaluation of 'Home Zone' Solutions March 2005 (30 pages)
	Developing an Optimal Pricing Strategy February 2005 (23 pages)
	Roaming Tariff Benchmarks for Voice, SMS, MMS & GPRS (Prepay Segment) February 2005
	Roaming Tariff Benchmarks for Voice, SMS, MMS & GPRS (Contract Segment) January 2005 (21 pages)
	Tenure- and Usage-Based Loyalty Tariffs December 2004 (18 pages)
	Group & Family-Based Loyalty Tariffs December 2004 (22 pages)
	Japan: Market Development and Challenges December 2004 (35 pages)
	2.5G Pricing - International Benchmark Analysis October 2004 (24 pages)
	Basic SMS & MMS Pricing Benchmarks October 2004 (18 pages)
	Mobile Content: Pricing & Revenue Opportunities September 2004 (41 pages)
	Analysis of Fixed Line Substitution Tariffs in the Danish Market July 2004 (20 pages)
	Prepay Roaming: Strategies Solutions & Revenue Benchmarks May 2004 (21 pages)
	3G Pricing: Lessons from the Austrian Market May 2004 (21 pages)
	3G Pricing Strategies November 2003 (34 pages)
	Value Based Pricing for the Enterprise Market November 2003 (19 pages)
	Consumer Contract Market Voice Tariffs November 2003 (43 pages)
	Messaging Tariffs November 2003 (40 pages)
	GPRS Data Transport Tariffs November 2003 (16 pages)
	GPRS and MMS Roaming Tariffs November 2003 (13 pages)
	Multi-Media Portals & Promotional Pricing Strategies November 2003 (13 pages)

Forthcoming Research