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Maximising Wireless Profit Program

Churn Prevention Strategies
	Strategies to Acquire and Retain High Value Customers March 2008 (32 pages)
	Customer Analytics: Social Network Analysis November 2007 (23 pages)
	Current Churn Management Strategies November 2007 (54 pages)
	MNP Impact Assessment: Case Study October 2007 (48 pages)
	Advancing Your Mobile Bill Design October 2007 (32 pages)
	Key Performance Indicators 2007 - Churn July 2007 (15 pages)
	Key Performance Indicators 2007 - ARPU July 2007 (17 pages)
	Strategies to Minimise Involuntary Churn May 2007 (24 pages)
	Executive Insight Report: Driving EBITDA Through Customer Loyalty April 2007 (23 pages)
	Rewarding Inbound Traffic - Business Impact Assessment March 2007 (35 pages)
	Mobile Consumer Segmentation: Framework and Models February 2007 (35 pages)
	Effective Strategies for Addressing Rotational Churn December 2006 (13 pages)
	Empowering Mobile Channels to Cross and Up-sell November 2006 (33 pages)
	The Truth Behind Prepay Churn - Effective Measurement & Analysis October 2006 (13 pages)
	An Optimised Upgrade Strategy for a Developed Mobile Market September 2006 (40 pages)
	Postpay Upgrades in Europe August 2006 (41 pages)
	Prepay Upgrades in Europe August 2006 (29 pages)
	Key Performance Indicators 2006 - Churn August 2006 (15 pages)
	Handset Locking Strategies July 2006 (21 pages)
	Relationship Building Strategies for Prepay Customers April 2006 (31 pages)
	Benefits and Challenges of Executing Best Plan Advice Schemes April 2006 (42 pages)
	Prepay-Postpay Hybrid Solutions December 2005 (49 pages)
	Enterprise Customer Retention Strategies in Mobile Markets October 2005 (36 pages)
	"The Ultimate Bill" October 2005
	Performance Benchmarks - Cost of Acquisition September 2005 (19 pages)
	Performance Benchmarks - Churn September 2005 (26 pages)
	Assessing the Value of Handset Replacement Insurance to MNOs June 2005 (25 pages)
	Triple-Play & Beyond: Australian Market Case Study May 2005 (15 pages)
	Measuring Churn Drivers and Identifying Retention Opportunities - Mobile Operator Case Study April 2005 (29 pages)
	Contract Loyalty Programs - Impact Assessment March 2005 (26 pages)
	Evaluation of 'Home Zone' Solutions March 2005 (30 pages)
	Mobile Upgrade Strategies - Justification & Best Practice February 2005 (26 pages)
	An Assessment of Prepay Loyalty Development Initiatives December 2004 (24 pages)
	Tenure- and Usage-Based Loyalty Tariffs December 2004 (18 pages)
	Group & Family-Based Loyalty Tariffs December 2004 (22 pages)
	Japan: Market Development and Challenges December 2004 (35 pages)
	Evaluation of CRM Solutions Available to Mobile Operators October 2004 (27 pages)
	O2 Germany: 'Genion' - Acquiring High Value Customers & Retaining Them August 2004 (16 pages)
	Vodafone Germany 'Stars': Increasing Loyalty Among High-value Customer Segments August 2004 (15 pages)
	Key Performance Indicators: Churn July 2004 (6 pages)
	MNP Impact Assessment June 2004 (36 pages)
	Handset Subsidy Reduction: Strategies & Consequences June 2002 (29 pages)
	CRM Solutions for Mobile Operators June 2002 (42 pages)
	HK CSL: Customer Loyalty through Premium Brand Development June 2002 (12 pages)
	O2 Germany: Customer Retention through Contract Extension June 2002 (6 pages)
	Prepay Customer Loyalty Initiatives June 2002 (6 pages)
	TIM Italy: Reducing High Value Customer Churn June 2002 (17 pages)
	Churn Management in Perspective June 2002 (27 pages)
	Bouygues Telecom: Evolution of Upgrade and Loyalty Programs June 2002 (28 pages)

Forthcoming Research